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Azure Collection to roll-out Dolphin tour operator technology

Luxury specialist invests in new booking and back-office systems to support business growth

Chester based tour operator Azure Collection has revealed plans to roll out Dolphin technology across its business. Offering tailor made luxury holidays for both families and couples around the world, as well as Spa Retreats, Gastronomy themed holidays City and Golfing Breaks, the new system will provide Azure with an end-to-end booking, contract management and back-office technology platform.

Azure sales consultants will use Dolphin to quickly search, price, quote and book both contracted accommodation and ancillary products, as well as inventory sourced live from Galileo and through many other partnerships. Thus enabling Azure Collection to boost sales by offering optimal travel products to their customers from multiple sources via a single Dolphin sales journey.

Dolphin’s product database will be used to manage the company’s directly negotiated supplier contracts. While Dolphin’s additional modules including CRM, accounting, reporting, workflow management and customer documentation production will deliver further efficiencies throughout the business. 

Commenting on the technology investment, Edward Leigh, Chairman at Azure Collection said, “Choosing a strategic technology partner was a very important part of our planning to drive future business growth. Dolphin will help us to join up operational activities right across our business, providing opportunities for us to further focus on delivering exceptional customer service and achieving strong sales growth.”

Andy Mills, Head Of Sales and Marketing at Dolphin Dynamics added, “We are very pleased to welcome Azure as our latest tour operator customer. For tour operators and tailor made agents, Dolphin empowers sales consultants while driving productivity gains throughout the business which allows travel companies to improve product quality and offer a superior service.”